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The CP Buzz


Consumer Psychology in the News

Incandescent Affect: Turning On The Hot Emotional System With Bright Light
Alison Jing Xu, Aparna A. Labroo
 
Better moods for better eating?: How mood influences food choice
Meryl P. Gardner, Brian Wansink, Junyong Kim, Se-Bum Park (2014)
 
The benefits of retail therapy: Making purchase decisions reduces residual sadness
Scott I. Rick, Beatriz Pereira (2014)
 
Taking a shine to it: How the preference for glossy stems from an innate need for water
Katrien Meert, Mario Pandelaere, Vanessa M. Patrick (2013)
 
In search of a surrogate for touch: The effect of haptic imagery on perceived ownership
Joann Peck, Victor A. Barger, Andrea Webb (2013)
 
An integrative review of sensory marketing: Engaging the senses to affect perception, judgment and behavior
Aradhna Krishna (2013)
 
Package size and perceived quality: The intervening role of unit price perceptions
Dengfeng Yan, Jaideep Sengupta, Robert S. Wyer Jr. (2013)
 
The Imbibing Idiot Bias: Consuming Alcohol Can be Hazardous to Your (Perceived) Intelligence
Scott I. Rick, Maurice E. Schweitzer (2013)
 
What a feeling! Touching sexually laden stimuli makes women seek rewards
Anouk Festjens, Sabrina Bruyneel, Siegfried Dewitte (2013)
 
The Temperature Premium: Warm Temperatures Increase Product Valuation
Yonat Zwebner, Leonard Lee, Jacob Goldenberg (2014)
 
Tablets, Touchscreens, and Touchpads: How Varying Touch Interfaces Trigger Psychological Ownership and Endowment
S. Adam Brasel and James Gips (2013)
 
Popcorn in the cinema: Oral interference sabotages advertising effects
Sascha Topolinski, Sandy Lindner, Anna Freudenberg (2013)
 
Satiation from sensory simulation: Evaluating foods decreases enjoyment of similar foods
Jeffrey S. Larson, Joseph P. Redden, Ryan S. Elder (2013)
 
Fundamental motives: How evolutionary needs influence consumer behavior
Vladas Griskevicius and Douglas Kenrick (2013)
 
Does brand spelling influence memory? The case of auditorily presented brand names
David Luna, Marina Carnevale, Dawn Lerman (2013)
 
Satiation from sensory simulation: Evaluating foods decreases enjoyment of similar foods
Jeffrey S. Larson, Joseph P. Redden, Ryan S. Elder (2013)
 
The IKEA effect: When labor leads to love
Michael I. Norton, Daniel Mochon, Dan Ariely (2012)
  • NPR - February 6, 2013
 
Can Supporting a Cause Decrease Donations and Happiness?: The Cause Marketing Paradox
Aradhna Krishna (2011)
 
Imagining Thin: Why Vanity Sizing Works
Aydinoglu, Nilufer and Aradhna Krishna (2012)
  • NPR - September 26, 2012
 
Calories, beauty, and ovulation: The effects of the menstrual cycle on food and appearance-related consumption
Saad & Stenstrom (2012)
 
Easier Is Not Always Better: The Moderating Role of Processing Type on Preference Fluency
Nielsen, Jesper and Jennifer Edson Escalas (2010)
  • CNN - February 4, 2012
 
Why brands should fear fearful consumers: How attachment style predicts retaliation
Matthew Thomson, Jodie Whelan, and Allison R. Johnson (2012)
 
The broad embrace of luxury: Hedonic potential as a driver of brand extendibility
Henrik Hagtvedt, Vanessa M. Patrick (2009)
  • Time - August 5, 2009