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SCP's Culture and Values
The Society for Consumer Psychology (SCP) is an intimate collection of scholars and practitioners dedicated to the
growth and advancement of consumer psychology. Consumer psychology employs theoretical psychological approaches to
understanding consumers. Through the active participation of its members, SCP fosters an environment of collegiality,
promoting interaction to facilitate and support intellectual contributions to the discipline. SCP endeavors to
provide for constructive development of these contributions to assure a high level of quality, rigor and
significance. Finally, SCP reflects the desire to advance the practice of consumer psychology and public welfare
through the application of these contributions.
As a professional society dedicated to serving the needs of its members, SCP values the organizational traits of
openness, organizational learning, and continuous improvement as means to support ongoing discourse. Committed to
professional development, SCP places a high value on vigorous support of new colleagues and the active professional
advancement of more senior colleagues. SCP embraces and actively pursues diversity, scholarship, diffusion of
knowledge, ethical conduct, and an international presence.
To continually support and advance this culture, SCP relies on the service of its members to actively participate
in its activities as well as to assume leadership roles and guide the organization in its pursuits.