Morning Coffee and Cultivating Connections
This Cultivating Connections program offering is come one come all! No Registration Needed!
We will meet in the hotel lobby each morning at 7:30 AM on Friday, March 27th and Saturday, March 28th. Once we assemble, we will walk together to grab coffee and then head to a conference room for a fun, engaging, and casual conversation.
To facilitate discussion, we will play a card game used for starting conversations. We will plan to hang out until the day’s sessions begin at 8:30 AM.
We can’t wait to get to know you! Coffee first, coherent conversation second.
Morning Coffee and Cultivating Connections
Are you a fan of caffeine? Do you like conversing and learning about other people? Would you like to leave SCP having made a new friend? Well then, this activity is just for you! Join us in the morning for a warm cup of coffee and great conversations aided by conversation game cards that were created to help drive connection between you and other members.
EMPATHY Framework for Constructive Peer Review
Cultivating Connections Workshop; Advance Sign-Up Required, Observers Welcome
Workshop Co-Chairs:
Cait Lamberton, Former Co-Editor, Journal of Marketing
Karen Page Winterich, Co-Editor, Journal of Marketing Research
Enrollment Cap, Event Timing, and Requirements:
This Cultivating Connections program offering is group-based and will be limited to ~50 active participants but will also have room for observers. This session is open to anyone who is interested, regardless of stage of career or prior experience reviewing. This session will take place at 10:00 AM on Saturday, March 28th in the Harbor Room (3rd floor). Some preliminary work and preparation will be required in advance of the conference (see details below).
Description
Have you ever turned in a review and wondered what the Editor and AE really thought about your feedback to the authors (fun fact, did you know they grade YOU on your reviews?!)? Have you gotten a few review requests but are wondering if/when you’ll get an invitation to join one of our field’s prestigious Editorial Review Boards? Or perhaps you have not yet received an invitation to review but want to make sure you do a great job when you are called upon? If any of these resonate with you, this is a fantastic opportunity to learn more about how to become a valued peer reviewer in our field.
In this workshop, you will work in small groups, applying best practices in constructive peer review using the EMPATHY Framework (featured in a 2025 Journal of Marketing Editorial by former Editor-in-Chief Hari Sridhar).
- Participants will receive follow-up instructions closer to the conference, but the basic format will be as follows:
A couple of weeks prior to the conference, participants will be contacted and instructed to read (1) the EMPATHY Framework paper and (2) a modified first-round paper submitted to one of our top journals that was eventually published. - During the conference workshop, participants will be assigned into small groups before starting the session with a quick overview of the workshop goals and logistics.
- Participants will then engage in an interactive workshop session with Cait and Karen, and their small groups, using the EMPATHY Framework to constructively critique the paper previously sent with a sample review.
- The session concludes with a debriefing from Cait and Karen and a call to join the reviewing community.
Pre-registration is required!
EMPATHY Framework Reviewer Workshop
This workshop will be led by Cait Lamberton and Karen Page Winterich, two of the most accomplished and well-regarded scholars in our field. Cait and Karen have both been Editors, Associate Editors, and Editorial Review Board members of our field’s top journals. Both have also been Outstanding Reviewer Award recipients for multiple journals. If you want to learn how to become a better reviewer, this session is for you!