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JCP Ranked #2 Amongst Marketing Journals

The Journal for Consumer Psychology (JCP) was ranked #2 amongst marketing journals

Psychology of Design

This new book underscores how design plays a role in consumer desire for products and liking for commercial messages, even while the psychological processes involved are only partially understood. This edited book brings together organizing frameworks and reviews of the relevant literatures from contributing disciplines such as aesthetics, anthropology, brand strategy, creativity, design science, engineering, graphic design, industrial design, marketing, material science, product design, and several areas within psychology, along with recent empirical work.

JCP Receives Top Rating

In latest 2015 Association of Business Schools (ABS) rankings, JCP is rated a 4*, the highest rating among the marketing journals along with Journal of Consumer Research, Journal of Marketing, Journal of Marketing Research, and Marketing Science.

SCP Books

Check out the many interesting books sponsored by SCP!

SCP's New Blog

Check out SCP's new blog.

The Financial Times Recognizes JCP

JCP has been added to the list of top research journals recognized by the Financial Times!

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MAY
6
2018
SCP 2018 Photos
MAY
6
2018
SCP 2019 Call for Papers
APR
15
2018
SCP 2018-2019 Dissertation Proposal Competition
APR
15
2018
Obituary for NYU Emeritus Professor Jacob (Jack) Jacoby
APR
15
2018
Call for Papers
APR
15
2018
New JCP Publisher
MAY
7
2017
SCP Dissertation Competition Awards
APR
18
2017
Editor Team Selections for JCP