Society for Consumer Psychology

Conference Registration Now Open for SCP 2023 in San Juan, Puerto Rico

Our History

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Our history

In 1962, the groundwork for SCP was laid with the founding of Consumer Psychology, Division 23, or the American Psychological Association. Founders were psychologists from industry (Armed Forces Food and Container Institute, advertising agencies) and academia.

By 1988, the Society had grown into an independent entity, and with the launch of the Journal of Consumer Psychology in 1992, solidified as a leader in the field and a forum for transformative thought.

SCP continues to empower its members to grow and achieve in their professional and academic endeavors.

Past Presidents

2021 — Geeta Menon
2020 — Patti Williams  
2019 — Meg Meloy  
2018 — Andrea Morales  
2017 — Jeff Inman  
2016 — Jennifer Argo  
2015 — Stijn van Osselaer  
2014 — Susan Broniarczyk  
2013 — Darren Dahl  
2012 — Michel Tuan Pham  
2011 — Vicki Morwitz  
2010 — L. J. Shrum  
2009 — Hans Baumgartner  
2008 — Steven S. Posavac  
2007 — Joe Priester  
2006 — Laura A. Peracchio  
2005 — Durairaj Maheswararan  
2004 — Dawn Iacobucci  
2003 — Dipankar Chakravarti  
2002 — Paul M. Herr  
2001 — Marian Friestad  
2000 — John C. Mowen. III  
1999 — Curtis P. Haugtvedt  
1998 — David W. Schumann  
1997 — Lynne R. Kahle  
1996 — Carole Macklin  
1995 — Frank R. Kardes  
1994 — David Brinberg  
1993 — Marvin E. Goldberg  
1992 — Martin Fishbein  
1991 — Timothy C. Brock  
1990 — John Cacioppo  
1989 — Linda Alwitt  
1988 — Joel Saegert  
1987 — Stuart B. Tolley  
1986 — David W. Stewart  
1985 — George Szybillo and Gene Topper  
1984 — Arch G. Woodside  
1983 — Joseph G. Smith  
1982 — Leon Kaplan  
1981 — Ivan Ross  
1980 — Jagdish Sheth  
1979 — William Wells  
1978 — Maureen Kallick  
1977 — Valentine Appel  
1976 — Lester P. Guest  
1975 — Robert C. Nuckols  
1974 — Jacob Jacoby  
1973 — Theodore F. Dunn  
1972 — Leo Bogart  
1971 — Joseph M. Kamen  
1970 — Milton L. Blum  
1969 — Joseph E. Bradley  
1968 — Robert Perloff  
1967 — Herbert E. Krugman  
1966 — George Katona  
1965 — Raymond A. Bauer  
1964 — Steuart H. Britt  
1963 — Clark Leavitt  
1962 — Dik Warren Twedt  

Past Conference Chairs

Kelly Goldsmith, Ellie Kyung, and Manoj Thomas
2022

Rod Duclos and Sarah Moore
2021

Selin Malkoc and Suzanne Shu
2020

Brent McFerran and Kelly Haws
2019

Ryan Hamilton and Cait Lamberton
2018

Kate White and On Amir
2017

Nina Mazar and Gal Zauberman
2016

Andrea Morales (ASU) and Patti Williams (Wharton)
2015

Mark Forehand (University of Washington) and Americus Reed (Wharton)
2014

Tom Meyvis (NYU) and Rajagopal Raghunathan
2013

Amitav Chakravarti (NYU) and Anirban Mukhopadhyay (HKUST)
2012

Naomi Mandel (Arizona State University) and David Silvera (The University of Texas at San Antonio)
2011

Meg Meloy (Penn State) and Adam Duhachek (Indiana University)
2010

Shelly Jain (Indiana University), Alex Chernev (Northwestern University), Michal Herzenstein (University of Delware)
2009

Maria Cronley (Miami University) and DJ Nayakankuppum (University of Iowa)
2008