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Gita Johar Wins 2025 Fellows Award

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The Society for Consumer Psychology (SCP) is pleased to announce that Dr. Gita Johar, Meyer Feldberg Professor of Business at Columbia University, has been honored with the prestigious SCP Fellow Award at the 2025 Annual Conference in Las Vegas, NV. Presented on March 1, 2025, this award represents the highest distinction within SCP, recognizing Dr. Johar’s exceptional contributions to consumer psychology through her groundbreaking research and dedicated service to the field.

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Hans Baumgartner Wins 2025 Fellows Award

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The Society for Consumer Psychology (SCP) is proud to announce that Dr. Hans Baumgartner, Smeal Chair Professor of Marketing at the Smeal College of Business, Penn State University, has been awarded the prestigious Fellow Award at the 2025 Annual Conference in Las Vegas, NV. This esteemed honor, presented on March 1, 2025, recognizes Dr. Baumgartner’s outstanding and unusual contributions to the field of consumer psychology through both his research and service to the discipline.

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Call for Papers – Louisville 2025 Boutique Conference

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We invite you to submit your research to the SCP Boutique Conference on Multicultural Marketing: Innovations and the Road Ahead, July 31-August 1, 2025, in Louisville, KY. View the Conference Homepage Submit Research via Website Multicultural Marketing: Innovations and the Road Ahead Conference Theme and ObjectiveMassive changes in global population demographics are shaping consumer markets

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Call for Papers – Auckland 2024 Boutique Conference

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We invite you to submit your research to the SCP Boutique Conference on Marketing for Social Impact, Dec 10-11, 2024, at Auckland University of Technology, in Auckland, New Zealand. View the Conference Website Submit Research by Email Conference Chairs:Sommer Kapitan, Auckland University of Technology Megan Phillips, Auckland University of TechnologyKatharine Howie, University of Southern MississippiEkant

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Diversity Travel Scholarship

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SCP works to ensure a welcoming and inclusive Society for members of historically disadvantaged and underrepresented groups by fostering communication and interaction among all Society members. We strive to increase scientific understanding of the structural challenges, experiences, and cultures of underrepresented groups by promoting and supporting research participation in areas addressing diversity. Diversity, equity, and

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Call for papers – Leeds 2024 Boutique Conference

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We invite you to submit your research to the SCP Boutique Conference on the Consumer Psychology of Brands, June 5-7, 2024 in at the University of Leeds, in Leeds, UK. View the Conference Website Submit Research by Email Conference Chairs:Joško Brakus, University of Leeds, UKSonia Monga, Georgia State University, USASharon Ng, Nanyang Technological University, SingaporeBernd

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